By Spa Business magazine and Spa Business Handbook
Spa Foresight by Spa Business and Spa Business Handbook
Key spa and wellness trends and predictions
Each year since 2014, the team behind Spa Business magazine predicts 20 key trends, influences and opportunities set to shape the spa, wellness and wellbeing sector over the coming 12 months and publishes them in the annual Spa Business Handbook.
Including the joyconomy, going alcohol-free, robot facials and death doulas
"More people are embracing practices that support recovery, whether it’s through fitness, nutrition, restorative therapies, contrast therapy, or mindful rituals"
Jill Haidler, spa director at The Waldorf Astoria Spa, New Orleans